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- One Hotel, Two Tech Partners? Why That’s Costing You Conversions
- Hidden superpowers of a booking engine
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- How booking engines enhance the guest experience?
- Can just 10% more direct bookings drive 34% more profit? Yes — here’s how
- What is a hotel booking engine and how does it work?
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- How should hotels increase more direct bookings?
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- Create synergy between your hotel website & booking engine
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- Grow your bookings instantly with Conversion Messaging!
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- 2017: Demonetization, online hotel bookings, trends & more
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- Grow Direct Bookings
One Hotel, Two Tech Partners? Why That’s Costing You Conversions
Running your hotel’s website and booking engine through different providers might seem manageable, but it often leads to avoidable delays, miscommunication, and lost revenue. Here's why consolidating both under one roof is not just convenient—it’s critical.
Procedural delays slow you down
- More stakeholders, more approvals: Even minor updates require coordination between two companies, causing delays.
- Longer turnaround times: Whether it's a price update, banner change, or new offer—every task becomes a back-and-forth process.
- No real-time syncing: Disconnected systems often don’t reflect real-time availability or rates on the website.
Why it hurts
Slow changes mean missed opportunities during peak traffic and reduced conversion rates.
Poor user experience
- Design and function don’t match: Different vendors can lead to inconsistent branding and broken flows.
- Complicated navigation: Guests might get redirected to a different-looking booking page, causing drop-offs.
- Mobile responsiveness issues: If one provider isn’t optimized, the full guest journey suffers.
Why it hurts
Guests expect a seamless, consistent experience. A broken or slow journey leads to abandoned bookings.
Lack of accountability
- Blame game between teams: Issues are passed back and forth, making resolution slower.
- No central control: You lose visibility over who’s handling what—and how fast.
Why it hurts
When no one takes full ownership, issues fall through the cracks, impacting your business.
Missed insights & marketing opportunities
- No unified analytics: Separate systems make it harder to track the full guest journey.
- Limited upselling & retargeting: Disjointed data reduces your ability to run effective campaigns.
Why it hurts
You miss chances to convert, upsell, or re-engage high-intent users.
Still confused on how to bring it all together? Simplotel can help you manage both your website and booking engine under one roof—faster updates, better conversions, and zero hassle.